Join us every Friday for the Melbourne Local Loop ride.

Rolling out at 6:30am. Back by 7:45am for coffee at Tarts Anon.

Collingwood.

Once the basic space was mapped into its zones-the balance of back of house, front of house, entry and café determined- each area became a discreet design exercise within an overarching design theme. That core theme was simplicity and flexibility. To this end almost the entire fit-out is moveable, either on wheels or propped from the continuous steel wall armature or simply freestanding. The studio office area behind the translucent screen with its massive pinboard and bespoke furniture had to accommodate stockroom, design studio and administrative office within a compact open plan arrangement. Front of house had to function as showroom and meeting space for the wholesale business, retail store and café to the public, spin gym and clubhouse for the cycling groups associated with the company, and all within a unified space. The aesthetic, in part inspired by the existing industrial building in part the craft/tech of cycling, evolved via some early practical choices of materials. For example, the LVL timber used for the translucent partition, with it’s stratified edge lead to the use of the edge grain ply on all the joinery. The industrial steel framed entry takes its cue from the existing steel windows and roof trusses as do the shop fittings, vitrines and desks. The palette and forms were intentionally simple but detailed and crafted. This allows the Pedla product, colourful and graphic, to jump to the foreground. All the elements are brought into focus by simply blacking out the ceiling, as in a theatre.

The LLCC is a strava-based cycling club that’s local to wherever your Local Loops may be. Join the club here: