Privacy Policy

This privacy policy covers the operations of The Pedla.

Introduction

We intend to fully comply with the national privacy principles issued by the federal privacy commissioner.

A copy of the Australian Privacy Principles may be obtained from the website of The Office of the Australian Information Commissioner at https://www.oaic.gov.au/.

Collection of information

We will only collect information that is necessary for us to support our business activities. Information provided to us through our sales, marketing and support activities, surveys, website activities and/or event registrations may be stored, analysed and used for direct marketing purposes and to improve the way we do business with our current and potential customers. Information collected may include Name, Address, Contact information, Gender, and general location information.

We will collect information through conversing with you (including by phone or e-mail) and/or by getting your written response and/or through our online facilities.

Where we have obtained contact information from 3rd party sources we will endeavour to verify the accuracy of the information and ensure that the information has been obtained in a manner consistent with the national privacy principles. The customer or prospect information we collect relates to contact information only, we do not collect or keep sensitive information.

We or our platforms we use may also automatically collect information such as device, OS, IP address, and referring websites. We collect this information to better understand our website & marketing performance and to provide a better experience for you.

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

Storage & disclosure of information

We will continue to collect and store personal & credit information in the way prescribed in the Privacy Act 1988 and only disclose that information in accordance with a written authorisation given by you which would normally be incorporated in your commercial agreement with us. 

All data collected is subject to our strict data security policies. Our computerised information is stored in secured facilities that may be located overseas, and access is restricted to authorised parties and personnel.

In order to protect your personal information we may require identification from you before releasing the requested information.

Use of information

The primary purpose of collecting personal information is for marketing purposes, and to provide the best possible experience when interacting with our website and business.

As a standard practice we do not share any personally-identifiable or private customer information with third parties, unless they are acting as an intermediary. Some examples of intermediaries include advertising platforms such as Meta, Microsoft and Google, delivery companies, marketing & advertising agencies acting under our instructions, authorised resellers and financial service providers. In all cases these companies have an appropriate agreement with us securing that information, and we only share the necessary information with the intention of aiding us, The Pedla,  in our marketing and business activities.

We will enable you to opt-out of any direct marketing activities. To do so you can contact us through the website chat function, email us at support@thepedla.com, or mail us at: 

The Pedla

44 Sackville Street
Collingwood
3066 VIC
Australia

If you have a complaint about any possible breach of privacy by us you should contact us on support@thepedla.com.